Monday 17 November 2008

PJ Smoothies



Simplicity at its best. I like the imagination behind this ad, it enables people to look at the bottle and see what they may make out of it. This childlike illustration always works really well if used in the right context. And the copy is quite witty as well- Rocket Fuel with matching illustration.
I aim to create an outdoor advertisement for PJ Smoothies brief. I want it to be simple, which will not only keep to the theme but it is how i best like to work.

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